Southwest Florida's Top Marketing Agency

Our Goal is for your business to grow. That is why we exist.

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Web App Design 

Local Marketing

DIGITAL MARKETING DONE FOR YOU

Folks are looking for services on their mobile devices, and we provide you with everything you need to grow your business. From stunning mobile friendly websites to proven local marketing strategies, maximizing social media marketing, and even automated content creation. We are here to walk you through the entire process. Your time is valuable, we'll take care of pushing your business to the  front of the pack so that you can focus on keeping your business flowing properly.  Our pricing is fair, flexible to your needs, upfront, and completely transparent. We’ll  analyse your key strategies and competitors to help you choose the best channels for spreading your message, to your best audience and within your budget. We also provide these services on Blueswingmedia.com, an Embroco brand.

WHAT OUR CLIENTS THINK

List of Services

MARKETING MATTERS


Every single project we launch here at Embroco marketing begins with a thorough process of market research and planning. We use cutting edge software to know what we are up against.  Get marketing direction and insightful help from our team that will pay off for years to come.
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DELIVER CONTENT


Original unique and insightful content is what google strives to deliver to users. Content writing is very hard work, therefore most business owner don't have the time or desire to keep content flowing. With embroco and Blue Swing Media you can put this key aspect of your web-presence on auto-pilot. We ensure every content marketing dollar you spend contributes towards your ROI. 
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SOCIALLY SAVY


Want a social media campaign that knocks people’s socks off? Well, so do we, and we know just what needs to happen to make that a reality. We’ll help you unlock the potential of your brand, and infuse it in all the right channels.  And then you can turn on Facebook Ad Rocket and reach thousands of potential clients instantly. 
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Embroco Blog

By Joel Conner 19 Aug, 2018
Ad Spend Threshold for Google Ads | You gotta pay to play!
By Joel Conner 30 Jul, 2018
Searching google just became even more powerful! Use simple filters to narrow you results and find exactly what you are looking for.
By Joel Conner 27 Jul, 2018
A Content silo is a rarely unused SEO strategy that helps you create a group of topics that fall under a pillar topic. This is typically easier to approach from an e-commerce perspective, because your products are already in categories. However, the typical blogging approach is much more disorganized and needs some structure. The pillar topic will be a top-level overview of the subject matter while the layers of topics expound on the subject deeply, still retaining contextual relevance. These sub-pages prop up and strengthen the main root page. The url structure should also follow this same philosophy. Example: trees.com/citrus/orange trees.com/citrus/grapefruit The content silo is citrus and orange is propping it up. The "orange" page may link over to the "grapefruit" page to further reinforce relevance. Silo Structure Silo structure serves to create an organized architecture for your site. It exhibits a hierarchical grouping of main or root topics and their subtopics. Content that is similar is interlinked within each silo, hence grouping the content in your site is based on the category they resided in. For silo structuring to be effective, you content must be high quality, relevant, and original. Even though silo structuring is not an simple SEO strategy, once you get the basics you'll be able to reap benefits relatively quickly. Silos Provide Internal Link building Gold Mine Even though one-way linking is not as powerful and effective, many people still do it. When you create a silo structure, your internal linking for the related pages gets easier. Subgroups within a silo will link to each other, provided the content is related. Also, your internal page navigation could take advantage of silo structuring, however, having an overly complicated navigation bar will provide too many options and detract from have users take the actions that you desire. With silo structuring, topical relevance makes internal linking easier to identify and leverage. Content Silos are Organized and relevant When you create topically relevant content, search engines such as Google will be more likely identify the clear purposes of your content. With content silos, it is about organizing content marketing in way that makes sense. However, it is important that you do not add too many silos. Your pillar topic should be based on a few most important keywords. Going after too many will dilute your effectiveness and send search engines too many mixed signals. Summary- Book Analogy. Silo works by breaking down your main topic into small and smaller subtopics that relate to the main keyword. They provide the structure for developing a deeper level of content than you could deliver with one webpage. Think of your website as book. Each section of your book is a silo. Each silo of the book contains interrelated chapters that take you deep into that section's topic. Each chapter may reference the other chapters within a section. And there you have it.
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